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About You

All of You

Petr Simon

Celebrating the uniqueness of all

Second project for About You, shot during a brief, optimistic window in the pandemic. The campaign aims to show that we are all connected - regardless of age, background, or physical appearance - through style and the unique taste each of us carries.

Brand Director
Björn Hansen
Brand Manager
Carl Meyer
Marketing Manager
Almedina Asani
Creatives
Benjamin Beck,
Johannes L’Hoest
Head of Production
Levent Demirbaga
Production Company
Closer
Executive Producer
Matouš Marcinko
Production Manager
Tereza Nejedlá
Production Coordinator
Adam Rygl
Director
Petr Simon
DOP
David Hofmann
Art Directors
TOP Services
Editor
Katarína Gramatová
Music Composer
Jakub Strach
Sound Design
Samuel Jurkovič
Post Production EP
Thatcher Peterson (A52)
Colorist
Daniel de Vue (A52)
Photographer
Maxime Ballesteros
1st AD
Janek Palovský
Additional footage
Ertu Gunyar,
Fabian Schmidt
Fashion Creative
Liz Thieme
Wardrobe
Marek Volf
MUA
Sara Skrionya
Gaffer
Jiří Vrána
Key Grip
Vít Rosenbauch
Steadicam
Daniel Vagenknecht,
David Růžička
DIT & Video Operator
Vladislav Dano

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We build long-term collaborations, support talent and strong ideas, and tell stories that feel relevant beyond one place or format. We try to stay open - to every idea, every detail, every creative opportunity.
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Visual Identity by St Anymade